September 21, 2017 | Announcements

GCA Advises on Two Multichannel Consumer Retail Sector Acquisitions

We are pleased to announce that GCA has recently advised Equistone on the financing of the acquisition of DefShop and Sofology on its sale to DFS Furniture. Since the start of 2017, GCA has advised on 25 e-commerce and consumer retail sector transactions.

Equistone’s Acquisition of DefShop Group

GCA advised Equistone Partners, a major European mid-market private equity investor, on the financing of the acquisition of a majority stake in DefShop, a leading multichannel retailer for streetwear and hip-hop clothing.

DefShop was founded in 2006 in Berlin and has quickly grown into a multichannel retailer with a robust e-commerce site and physical locations. The company’s product range comprises over 25,000 articles from approximately 350 brands, including Adidas, Nike, Jack & Jones and Converse, as well as its proprietary and licensed brands.

Alexis Milkovic, Partner at Equistone, said: “DefShop has grown impressively within an extraordinarily exciting segment of the fashion industry and is regarded by teenagers and young adults as an institution and style authority for streetwear and hip-hop clothing. This positioning provides an outstanding basis for DefShop’s next phase of growth, which we are excited to support.”

Sofology’s Sale to DFS Furniture

GCA also advised the shareholders of Sofology, a specialty sofa retailer, on its sale to DFS Furniture, a leading furniture retailer in the United Kingdom.

Sofology Limited executes its technology-driven omnichannel retail approach through its network of 37 stores and its e-commerce website. The company has invested significantly in its technology, developing innovative retail solutions in omnichannel tracking and attribution, visualization technology and personalized marketing content delivery.

Founded in 1969, DFS Furniture plc designs, manufactures and sells sofas and other furniture in the United Kingdom. DFS anticipates the acquisition of Sofology will create synergy benefits while expanding DFS’s customer base.

GCA acted as financial advisor to Sofology and debt advisor to Equistone. These deals add to GCA’s substantial track record in the dynamic e-commerce and consumer retail sector, having recently advised on the sale of Breitling to CVC Capital Partners, the sale of Kickz to Zalando and the sale of Travelopia to KKR.

About GCA
GCA is a premier global investment bank serving a broad client base through a range of advisory services including mergers and acquisitions, debt and equity capital markets, private funds, restructuring, and asset management. GCA is a global advisor providing insightful advice and is focused on building long-term relationships based on trust. GCA delivers deep expertise in many key industries and has a particular focus in Technology, Software, Media, Digital Media, Communications, Industrials and Industrial Technology, Healthcare, Financial Institutions, FinTech and Business Services. GCA has teams of highly experienced bankers in San Francisco, New York, Tokyo, Frankfurt, London, Manchester, Milan, Mumbai, Munich, New Delhi, Osaka, Shanghai, Singapore, Tel Aviv and Zurich. For more information, visit

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